The only reason they didn't go the way of Bury and Macclesfield is their connections to the FA
Most other clubs who try their recipe for success will end up defunct
You have to invest some money to get success, and we have historically spent too little, but there are limits. Bolton spend other people's money way beyond their size or stature.
Do you really think Bury fans think that last promotion out of League Two was worth extinction? That's not ambition, it's suicidal