Just read the article - a very good read. College (American) Football is huge here in Washington state. A lot of people prefer it over NFL (as mentioned in the article). When they play their local derby UW v. Washington State University (WSU) a lot of people wear there colours to work on the Friday before the match. I've been to a couple of games at the University of Washington (UW) with attendances of over 70,000 in their own stadium. When the Seattle Seahawks were having a new stadium built they used the UW stadium as a temporary home. The colleges have their own basketball, baseball and football teams but none of those college sports are as popular as American football.