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Guy Walker


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On his way already after only 9 months............they say his position will be advertised but I can't help thinking it's another cost cutting job.

 

He's seen the departure of three directors and the main source of our finances whilst he's been here.

 

Frustration maybe........comments anybody?

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On his way already after only 9 months............they say his position will be advertised but I can't help thinking it's another cost cutting job.

 

He's seen the departure of three directors and the main source of our finances whilst he's been here.

 

Frustration maybe........comments anybody?

 

Cost cutting, and probably hasn't delivered as after all it's a numbers game. Shame reallyb as I felt the club were improving marketing wise, especially with the questionaires, personalised Dickov emails and other little bits and bobs. I'd guess Guy's on a fair whack salary-wise so probably an effort to cut costs more than likely.

 

Besides, he looked a bit like Robert Duvall.

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As the Dragons say on Dragons Den... Marketing is easy... Its all common sense... If a few people switched their heads on in the club half the stuff you mention should happen without a dedicated marketing guy to be frank...

Edited by oafc0000
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Who said it was the club that got rid of him? The impression I got when reading that article was that he got another job offer at JD sports and took it

 

If it was a cost cutting exercise, given what has happened in the past, they would not be looking for a replacement, rather the duties would be spread amongst existing staff

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Who said it was the club that got rid of him? The impression I got when reading that article was that he got another job offer at JD sports and took it

 

If it was a cost cutting exercise, given what has happened in the past, they would not be looking for a replacement, rather the duties would be spread amongst existing staff

 

That is the way I read it... I would of looked for a new job given everything that has happened over the summer...

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As the Dragons say on Dragons Den... Marketing is easy... Its all common sense... If a few people switched their heads on in the club half the stuff you mention should happen without a dedicated marketing guy to be frank...

 

True, but without a dedicated person this 'easy' stuff gets left behind in the general daily firefighting that goes on. And that is at the heart of why the club's marketing got to the stage it did in the void between Jarvis and Guy. Any organisation worth it's salt needs a dedicated marketer particularly in this day and age.

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OK Sorry Guy, time to move on.

I am sure some are in the Marketing game on here.

Not pies, or Mars bars, that's catering remit.

 

What do we think the new Marketing guy should do to hit the ground running.

Budget is £50!

 

  • Email from Paul Dickov-Tony Bugby can help with that.

Large billboard corner Sheepfoot Lane advertsiing fixtures. Know planning and all that

Season tickets for Xmas.

Plenty of stock for Xmas online.shop (technically retail. I know)

Regular updates on Failsworth

Lots of fixtures posters in the town YTS/Student help to do this

Establish a stronger relationship with Chron

Get a database up of all the people who contact Latics or hve bought stuf

Contact Lapsed Season ticket hodlers with offers

More presence in shopping centres

Meetig and specials days/melas for businesses

Database of businesses and regualr contact

More work wirth Paul Dickov and the team. money can't buy promos like a training day

See if PD wcan do more with the team into schools

More golf days

Not sure what, but more with the Asian community as a new audiance

 

Read/correspond on OWTB

Use Facebook adn put Dale Stephens in charge

 

OK the last one was not the best idea

Edited by singe
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OK Sorry Guy, time to move on.

I am sure some are in the Marketing game on here.

Not pies, or Mars bars, that's catering remit.

 

What do we think the new Marketing guy should do to hit the ground running.

Budget is £50!

 

  • Email from Paul Dickov-Tony Bugby can help with that.

Large billboard corner Sheepfoot Lane advertsiing fixtures. Know planning and all that

Season tickets for Xmas.

Plenty of stock for Xmas online.shop (technically retail. I know)

Regular updates on Failsworth

Lots of fixtures posters in the town YTS/Student help to do this

Establish a stronger relationship with Chron

Get a database up of all the people who contact Latics or hve bought stuf

Contact Lapsed Season ticket hodlers with offers

More presence in shopping centres

Meetig and specials days/melas for businesses

Database of businesses and regualr contact

More work wirth Paul Dickov and the team. money can't buy promos like a training day

See if PD wcan do more with the team into schools

More golf days

Not sure what, but more with the Asian community as a new audiance

 

Read/correspond on OWTB

Use Facebook adn put Dale Stephens in charge

 

OK the last one was not the best idea

 

You're hired!

 

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On his way already after only 9 months............they say his position will be advertised but I can't help thinking it's another cost cutting job.

 

He's seen the departure of three directors and the main source of our finances whilst he's been here.

 

Frustration maybe........comments anybody?

 

Will the position be advertised in the job centre?

 

What will the wage be?

 

Is it a permanent position?

 

Will the successful candidate have to re-locate to Failsworth?

 

 

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