BP1960 Posted June 7, 2010 Share Posted June 7, 2010 (edited) This has been touched on in another post, but it looks like VAT will rise to 20% soon (22nd June budget), if so will Latics season ticket prices from the implementation date be affected ? With this in mind maybe the Latics marketing team should launch a pre budget drive for fans to buy season ticket before any increase ? Edited June 7, 2010 by BP1960 Quote Link to comment Share on other sites More sharing options...
jimsleftfoot Posted June 7, 2010 Share Posted June 7, 2010 (edited) This has been touched on in another post, but it looks like VAT will rise to 20% soon (22nd June budget), if so will Latics season ticket prices from the implementation date be affected ? With this in mind maybe the Latics marketing team should launch a pre budget drive for fans to buy season ticket before any increase ? If you buy the season ticket prior to the rise then no. After, yes (as will normal matchday tickets). Of course the Club may decide to absorb the increase but I doubt it. My own professional opinion (I am a VAT specialist) is that they will not raise VAT until Sept at the earliest but Deloitte (one of the big 4 Accountancy Firms) reckon that it will be raised on the 1st July 2010 (which would be very crap indeed). Edited June 7, 2010 by jimsleftfoot Quote Link to comment Share on other sites More sharing options...
BP1960 Posted June 7, 2010 Author Share Posted June 7, 2010 If you buy the season ticket prior to the rise then no. After, yes (as will normal matchday tickets). Of course the Club may decide to absorb the increase but I doubt it. My own professional opinion (I am a VAT specialist) is that they will not raise VAT until Sept at the earliest but Deloitte (one of the big 4 Accountancy Firms) reckon that it will be raised on the 1st July 2010 (which would be very crap indeed). Maybe the government would be wise to leave any VAT increase until after England win the World Cup Jim - then ride on the euphoria. Quote Link to comment Share on other sites More sharing options...
Crusoe Posted June 7, 2010 Share Posted June 7, 2010 If the club try to push more season tickets now on the assumption that VAT will rise, and it doesn't (or doesn't for a few months) they risk looking like scaremongers out for a buck. Best to keep things as they are but maybe mention that in light of the uncertainty around VAT fans are advised to buy now. Quote Link to comment Share on other sites More sharing options...
oafc0000 Posted June 7, 2010 Share Posted June 7, 2010 If the club try to push more season tickets now on the assumption that VAT will rise, and it doesn't (or doesn't for a few months) they risk looking like scaremongers out for a buck. Best to keep things as they are but maybe mention that in light of the uncertainty around VAT fans are advised to buy now. They sent out an email last week stating prices will go up if VAT go up... VAT is defiantly going up, no doubt about that... Remember, we are all in this together Quote Link to comment Share on other sites More sharing options...
opinions4u Posted June 7, 2010 Share Posted June 7, 2010 Maybe the government would be wise to leave any VAT increase until after England win the World Cup Jim - then ride on the euphoria. Harold Wilson called a General Election in 1966, 2 years in to term, on the back of the World Cup win. He was returned with a significantly increased majority. Quote Link to comment Share on other sites More sharing options...
sleeuwenhoek Posted June 7, 2010 Share Posted June 7, 2010 They sent out an email last week stating prices will go up if VAT go up... VAT is defiantly going up, no doubt about that... Remember, we are all in this together mmm don't remember ticket prices being reduced when VAT was dropped to 15% Quote Link to comment Share on other sites More sharing options...
oafc0000 Posted June 7, 2010 Share Posted June 7, 2010 mmm don't remember ticket prices being reduced when VAT was dropped to 15% All those pennies add up Quote Link to comment Share on other sites More sharing options...
jimsleftfoot Posted June 7, 2010 Share Posted June 7, 2010 mmm don't remember ticket prices being reduced when VAT was dropped to 15% In all fairness, we are a loss making club. Quote Link to comment Share on other sites More sharing options...
JohnnyPimp Posted June 7, 2010 Share Posted June 7, 2010 VAT is defiantly going up, no doubt about that... It is an insolent little tax, is it not? Quote Link to comment Share on other sites More sharing options...
steveoafc Posted June 7, 2010 Share Posted June 7, 2010 It is an insolent little tax, is it not? [/quote DEFINITELY is one of those really awkward words to spell Quote Link to comment Share on other sites More sharing options...
OldhamSheridan Posted June 8, 2010 Share Posted June 8, 2010 Harold Wilson called a General Election in 1966, 2 years in to term, on the back of the World Cup win. He was returned with a significantly increased majority. The Tories best hope we win in Brazil then... Quote Link to comment Share on other sites More sharing options...
Macca Posted June 9, 2010 Share Posted June 9, 2010 mmm don't remember ticket prices being reduced when VAT was dropped to 15% They were kept the same, less went to the government. I don't mind that. Quote Link to comment Share on other sites More sharing options...
Roger Ritchie Posted June 14, 2010 Share Posted June 14, 2010 It's on the Official now. mentions match day tickets possibly going up too. CONDEM go stick another finger up it. Quote Link to comment Share on other sites More sharing options...
Omar Don't Scare Posted June 14, 2010 Share Posted June 14, 2010 It's on the Official now. mentions match day tickets possibly going up too. CONDEM go stick another finger up it. What's another 2.5% when we're already being overcharged for a matchday ticket lol. Quote Link to comment Share on other sites More sharing options...
Lookers_Carl Posted June 14, 2010 Share Posted June 14, 2010 What's another 2.5% when we're already being overcharged for a matchday ticket lol. Despite the fact that our prices are amongst the cheapest in the league? Quote Link to comment Share on other sites More sharing options...
Omar Don't Scare Posted June 14, 2010 Share Posted June 14, 2010 Despite the fact that our prices are amongst the cheapest in the league? I still think as a whole though football is a big fat rip off, what is it £20 in the RRE? Should be £15 max throughout the league. Quote Link to comment Share on other sites More sharing options...
Lookers_Carl Posted June 14, 2010 Share Posted June 14, 2010 an extra 2.5 percent of £20 is 40p. So can see the club either - Slapping a quid onto advanced purchase and matchday admission OR - Scrapping the discount for buying in advance I would imagine the former Quote Link to comment Share on other sites More sharing options...
Roger Ritchie Posted June 14, 2010 Share Posted June 14, 2010 What's another 2.5% when we're already being overcharged for a matchday ticket lol. I know it doesn't seem much it all adds up though. You'll be paying an extra 2.5% for everything else too which means youll have less money in your pocket come Saturday. £20 is as you mention already far too much. The league needs to sort it out £27 at Leeds last year and £24 at Huddersfield. £51 before travel etc to see us have 4 put past us without reply. There is absolutely no appeal in coming to Oldham. £20 to get to a place you can't even get a train to. At least you were virtually guaranteed 3 points last season. Quote Link to comment Share on other sites More sharing options...
al_bro Posted June 14, 2010 Share Posted June 14, 2010 an extra 2.5 percent of £20 is 40p. So can see the club either - Slapping a quid onto advanced purchase and matchday admission OR - Scrapping the discount for buying in advance I would imagine the former If they do it by the book admission should be £20.40 so they had better give the gate men a very large float of change, or there will be chaos at the turnstiles and much longer queues. Quote Link to comment Share on other sites More sharing options...
Zorrro Posted June 14, 2010 Share Posted June 14, 2010 much longer queues. Quote Link to comment Share on other sites More sharing options...
mainstandmoaner Posted June 14, 2010 Share Posted June 14, 2010 correct me if im wrong but im sure the club didn't lower ticket prices when labour cut VAT. Quote Link to comment Share on other sites More sharing options...
opinions4u Posted June 14, 2010 Share Posted June 14, 2010 correct me if im wrong but im sure the club didn't lower ticket prices when labour cut VAT. The also didn't increase them when Labour put the rate of VAT up. Quote Link to comment Share on other sites More sharing options...
latic12345 Posted June 14, 2010 Share Posted June 14, 2010 The also didn't increase them when Labour put the rate of VAT up. That doesn't make sense though does it. Think through the cycle on that one. The argument put forward is: a ticket was £20 at 17.5% VAT. VAT went down to 15%, ticket prices remained £20 with the club pocketing the difference. VAT went back up and ticket prices stayed the same. Thus the club was better off. Saying they didn't increase ticket prices when VAT was restored to previous levels is not a counter to the argument implied by the above poster.... Personally, I thought tickets went up and down by £1 when this happend. Happy to stand corrected, they just didnt change the advertising to reduce the transaction cost impact of the change. Personally, my argument would be. The VAT decrease was temporary and everyone knew when it was reversed. Therefore, you can understand businesses who didn't pass this on as the cost of changing prices could have outweighed the change. This likely VAT rise (whenever it kicks in and it may not be for a year or so) will be legislated as permanent. Therefore, most firms, in the longer term will increase their prices. Latics pricing structure is something that needs to be looked at though and whether or not VAT increases opens up a much wider debate about the price of entry to our club and the League's grounds as a whole. Quote Link to comment Share on other sites More sharing options...
opinions4u Posted June 14, 2010 Share Posted June 14, 2010 (edited) That doesn't make sense though does it. Think through the cycle on that one. The argument put forward is: a ticket was £20 at 17.5% VAT. VAT went down to 15%, ticket prices remained £20 with the club pocketing the difference. VAT went back up and ticket prices stayed the same. Thus the club was better off. Saying they didn't increase ticket prices when VAT was restored to previous levels is not a counter to the argument implied by the above poster.... It wasn't intended to be a counter-argument. It was, quite succinctly I thought, making the point that the change was always temporary and for the sake of 37p a ticket simply not worth the hassle of making a change (pre VAT price on a £20 admission is £17.02 ... it rose to £17.39 when the rate dropped to 15%). I'm sure the idea of sneaking an extra few pence per fan in to the club coffers was also a driver. Personally, I thought tickets went up and down by £1 when this happend. Happy to stand corrected, they just didnt change the advertising to reduce the transaction cost impact of the change. Prices paid by supporters remained unaltered. Personally, my argument would be. The VAT decrease was temporary and everyone knew when it was reversed. Therefore, you can understand businesses who didn't pass this on as the cost of changing prices could have outweighed the change. This likely VAT rise (whenever it kicks in and it may not be for a year or so) will be legislated as permanent. Therefore, most firms, in the longer term will increase their prices. I completely agree with this. The interesting thing is how much will tickets go up by. Assuming VAT rises to 20%, admission should rise to £20.43. So will the view "it ain't worth the hassle" for 43p prevail, or, more likely, will a 50p / £1 increase be more likely. The risk for the club is that any such rise may just disuade one or two additional fans from attending. Perhaps increasing the £18 advance ticket price to £19 and keeping pay on the day at £20 would be a better way to pass on the cost. That £20 figure may just be a maximum figure, psycolgoically, that some people are prepared to pay - until things get a tad sharper on the pitch. Latics pricing structure is something that needs to be looked at though and whether or not VAT increases opens up a much wider debate about the price of entry to our club and the League's grounds as a whole. The pricing structure is competitive when compared to other clubs in the division. Assuming you are looking to drive prices down, there are only two ways I can think of to achieve this: 1) Get a sugar daddy. 2) Pay the players less. Edited June 14, 2010 by opinions4u Quote Link to comment Share on other sites More sharing options...
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